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Creating Opportunity in an Age of Uncertainty...

Posted on 28/03/2018

With the recent announcements of high profile restaurant closures, it is clear to see the Casual Dining market is going through a time of change and is evolving to become truly customer-orientated. We are seeing that operators who focus their efforts on service and creating extraordinary experiences are proving successful in this period of uncertainty.

Our industry's resilience doesn't end there, as pubs and restaurants across the country showed their strength in battling the snow from the Beast from the East and we may still see more in the next few weeks.

As we move into the next quarter we will see the lines between Casual Dining and Quick Service continue to blur as operators seek new ways to appeal to consumers. With the UK food-to-go market set to reach £20.7bn this year*, it proves a key opportunity for operators to increase profits by incorporating the increasing consumer demand for delivery and snacking items into their business.

2018 may continue to bring unknowns - especially in the form of Brexit - however it is fair to say that as an industry we continue to use the resources to hand to fight through the difficult times. Whether it be through promotions, which are now counting for a quarter of all out-of-home visits**, to tailoring our approaches to our customer needs, we are ever-changing the landscape of Food & Drink and searching for new opportunities.

As ever, we are always happy to receive your feedback/suggestions/ideas, so please feel free to get in touch with me directly at m.essa@aviko.com or through our customer service centre at ukhelpdesk@aviko.com.

Wishing you all a very Happy Easter!

Mohammed Essa,
Commercial Director
Aviko UK & Ireland

*MCA Food to Go Market Report 2018 **NPD Group