We've teamed up with award-winning food & drink photographers, Eat & Breathe, to offer the fantastic prize of a full day's photoshoot. They'll help you get the perfect pics to make your best dishes really shine!
The prize, worth over £1,000, includes a day's photoshoot, a food stylist to prepare your food, ingredients, and the photo assets shot on the day for you to use across your marketing channels. To enter, fill in the form on this page and we'll draw the winner in August, announcing the lucky person on Twitter. Good luck!
If you're not lucky enough to win the prize, don't worry, with a bit of time, patience and know-how you can still get some great images on your own. We asked Eat & Breathe Director of Photography, Darren Hickson, for some advice about how to get the perfect shot:
6 Top Tips for DIY Food Photography from food photographer of the year Eat & Breathe
- It's not all about expensive equipment. You can still get great results from entry level DSLR cameras and even phones - the majority are equipped with high resolution cameras.
- Use natural light if possible. Don't be tempted to use your on-camera flash or phone flash. It washes out your photography and will make the most beautiful looking dish look unappealing. If you can, find a window/source of light that will give you a one direction light source that will create shadow, contrast and texture to the dish.
- Master the best angles. The best angles are
the bird's-eye view and the diners view. Get high above the subject
(grab a chair if needed) and capture your shot from above and make
sure the entire subject is in frame. Alternatively, come down low
as if you are sat ready to eat. This angle will give you the
opportunity to see the depth and detail of the food. Play around
with the depth of field - the subject is sharp in the foreground
with the background going out of focus.
- Props are your best friend. Think like a food
stylist and bring objects such as condiments, drinks, knives and
forks, into the frame to enhance your composition and add some
interest to your shot.
- Play with space around your subject. Sometimes
less is more. You don't need to fill the entire frame to get an
amazing shot. Detailed images do look great but don't be against
the dish only taking up a third of the frame. Placing the dish in
front of a simple background works really well. Nothing too busy
though. You want the focal point to be the food. Some backgrounds
can fight with the food so keep it simple.
- Take lots of pictures. It's better to take a lot and get one shot that you're really happy with than quickly grabbing one or two that come out poorly.
What about social distancing if I win the prize?
There's still a lot of uncertainty about where we can go and who we can meet up with. Thankfully, technology has allowed many industries to continue to work remotely using video conferencing. Eat & Breathe were quick to adopt remote access to their photography studio.
Whether your preference is Teams, Google Hangout, Zoom, or FaceTime, you can log into all the on-shoot action for the day and direct where necessary from the comfort of your home, office, or wherever you may find yourself.
The competition is only available to UK and Ireland bona fide foodservice businesses. To enter, you must fill in your details on this page. The prize draw will be randomly selected at the beginning of August 2020, and the winner will be informed via email. Competition entry closes at midnight, 31st July 2020.